Ronaldo part of Real's global marketing plan Essay

Ronaldo part of Reals global marketing plan - Essay ExampleFlorentino Perez, director of the club, even admits it in the article One of the most important things for Real is its image. In this context the investment of US$44.25 million to transfer Ronaldo from his former Italian club Inter Milan seems nonhing in regards of the foreseeable benefits of the arriver of the player. Perez adds We result begin selling shirts bearing the players urinate immediately and we are sure there will be a massive demand. In five years we want to be in every country in the world. The statement proved to be true the very day Ronaldo signed his have with Real Madrid. The player went to sign his shirt at the Reals boutique and broke all the records of soccer shirts sales in a day. A Ronaldo shirt costs 75 a piece. No Surprise Perez believes he will get his moneys worth.Florentino Perez strategy is obvious. He brings soccer stars from all around the world and offers them to the public. Who doe not w ant to see the best players of the world put together in a dream group Thus the skyscraping benefits of the shirt sales. However products with the Real Madrid logo are not the only tooth root of major income for the club.With the arrival of Ronaldo, the team signed a commercial agreement with Siemens to bear the name of the mobile firm company on the teams shirt. The market share of Siemens has grown from 17% to 21% in one year.

What if history Essay Example | Topics and Well Written Essays - 500 words

What if history - Essay ExampleAbraham Lincoln occupies the most elevated place in the pantheon of American presidents and consistent polls show him occupying the first place in the ranks of most popular Presidents in the USA. On the basis of his leadership qualities, accomplishments, dealing with crises, political skills, oratory, upright character, he towers above all others, by any measure that is applied.Lincoln had promised the southerners a magnanimous peace, marked by charity to one and all. just this Reconstruction plan was derailed by his assassination. If Lincoln had not been killed, just after being re-elected, he would accommodate led the nation forward with his exemplary zeal. He was a man who stood on principles and was not guide by public opinion. After his death, the leaders of the North became vindictive towards the fallen south. They imposed laws which crippled the southerly States, economy, polity as well as society. The Black Codes Bill of 1866-1867 was also pa ssed, which forbade slaves from owning land or going their present employment. His successor Johnson vetoed the Freedmens Bureau as well as the Civil Rights Act of 1866 which gave blacks the right to vote. most(prenominal) historians agree that such punishment as was meted out to the Southerners would not consume seen the light of day down the stairs the stewardship of LincolnJan 1st 1863, that freed slaves in the Confederate states. But to the misfortune of the slaves, the man who would lead them to complete emancipation was gunned down. It is a most compelling motion, that had Lincoln been alive, after the surrender of General Lee, the integration of African-American, or the slaves, into the mainstream would have been quicker and absolute. The Affirmative Action policy of the 20th century would not have been required, because Lincoln was accented that all human beings should be treated as equals. Lincoln has been hailed as the

Developing the Professional Coursework Example | Topics and Well Written Essays - 3500 words

Developing the Professional - Coursework ExampleReference List15Appendices17 addition A17Appendix B18Skills and Character AuditIn this essay, I allow shed light on my personal skill set and try to create a exemplar with which I can check my existing skill level up to a greater extent. This enter testament also try to analyze my character and skill set that I developed during master Programme. After auditing my present skill set, I will conduct a personal SWOT abstract (Strengths, Weaknesses, Opportunities and Threats) in order of battle to identify censorious skill areas which I need to improve in order to ensure my academic and professional development. Before going to the discussion about my skill level, I will try to shed light on the question that why personal skill development is an of the essence(p) part for a management professional or for a student pursuing management tendency?Wilson (2009) pointed out that students in the management course should be encouraged to w rite reflective essays and such reflective writing helps them to identify their skill gaps. Ertmer and Newby (1996, p. 18) defined importance of reflective skill auditing as reflection is critical for transforming the knowledge gained in and on action into knowledge available for action. ... halyi (1996) and Maani and Maharaj (2004) defined intellectual skills as the faction of linear thinking approaches such as empirical testing, analytic thinking, imagination and visualization, creativity, intuition, holistic evaluation and aflame intelligence. However, I cannot boast myself for having all the above mentioned linear intellectual skill sets but I commit that at present, I am complemented with certain level of intellectual skills. Losada and Heaphy (2004) and Vance et al. (2007) stressed on the fact that redbrick managers use non-linear dynamic pattern of intellectual thinking in order to solve complex military control problems. Hence, it is evident from the discussion that de veloping intellectual skill plays vital role for a modern day managers. In such context, auditing my intellectual skill set will definitely help me to judge whether I am competent enough to handle corporate world challenge or not? quick-witted (thinking) skills Strongly Agree Agree Disagree Strongly Disagree 1. I am a inventive person who can adapt my thinking to circumstances 2. I am able to organise my thoughts, analyse, combine and critically appraise situations 3. I can identify assumptions, evaluate statements in terms of evidence, detect ill-advised logic or reasoning, identify implicit values, define terms adequately and generalise appropriately The initial skill set is identifying my capability of being flexible and creative enough to adapt to the situational demand. I call up that my instinct works in well balance manner when it comes to being creative or develop new thinking. For example, during my MSc program in Management from University of Glamorgan, I got the opp ortunity to showcase my creative when it comes to preparing stand out with team members or solving a business case study

Critique of Quantitative Research Report Essay Example | Topics and Well Written Essays - 3000 words

reexamine of Quantitative Research Report - Essay ExampleA close reference was made to the claim Staff Regard towards Working with Substance Users a European Multi-centre Study (Gilchrist et al). The aim of the study was to oppose the levels of regard that medical practitioners go for working with conglomerate groups of patients for medical school students at the Monash University.Unwillingness to treat authoritative categories of patients stems from the perceived difficulties in handling them, lesser rewards from the intensive care required of the medics, and the general feeling of want of skills. The researchers note that the medical practitioners prefer treating other categories of patients, for instance those suffering from diabetes. Of special interest to this study is the ingredient from which the researchers apply the t-tests and Analysis of Variance. On top of the ANOVA tests carried out inappropriately in this study (where the researchers should have used the non-par ametric equal of ANOVA, the Mann-Whitney U-test. The overall implication of the errors presented by these researchers is that their findings can rightfully be termed as ill-use and inappropriate, because they could not use the wrong approach to reach at their conclusions.In the end, the researchers confirmed that the medical practitioners surveyed in the various disciplines were least willing to work with patients who needed treatment for use of illicit drugs. It is not certain whether the homogeneous conclusion would have been reached if the correct tests were applied on the data.

Describe the evolution of military technology. What innovations are in Research Paper

Describe the evolution of military technology. What innovations are in store for the future and what will be its impact on war - Research Paper casingThe arrow was also made from simple technology often requiring a straight body c all(prenominal)ed cavil with the tip creation made from stone while a feather was attached at the layabout end of the arrow to create stability. This technology provided human beings with the ability to kill a target from a distance with a relatively higher degree of accuracy. This technology evolved with the discoery of copper, bronze and finally iron out with these technologies replacing the stone tip of the arrow heads over time. Archery was military technology for armies in New Egyptian Kingdom and the Shang Dynasty as far back as 2000 BC (Woods and Woods 14-15).Archery was later used by other nations and kingdoms in Europe and Asia as they were used on the battlefields of Asia Minor with Eastern Europe, Egypt China, Japan, Mediterranean basin, Kor ea and Mesopotamia societies all developed their own adaptations of the composite bow. The domestication of horses was also an important occurrence for the ancient societies as they directly had an effective form of transport. Transport by horse led to the discovery of the chariot which further modify transpiration and attack during war with the effectiveness of the chariot in war being one man imperious the movement of the chariot while a bowman shoot arrows at enemy soldiers (Woods and Woods 21).another(prenominal) military technology that influenced the way wars were fought in the middle ages is the trebuchet. This is a machine used for throwing missiles towards the enemy soldiers or at their fortification. The working concept of a trebuchet involves long pivoted beam with one side being longer than the other. During its functioning, the short side is pulled down with the longer side of the beam being forced to ascend rapidly causing the sling that is connected to the end of the long side of the beam to lash over thereby releasing itself and hurling the pellet it held. There are

Evaluation of the United States Airline Industry Using Porter's Five Essay

rating of the United States Airline Industry Using Porters Five Forces Theory - Essay ExampleThe five forces that devise manufacturing competition include rivalry among existing competitors, threat of new entrants, threat of substitute products or services, bargaining power of buyers, and bargaining power of suppliers (Porter, 2004). These forces form the microenvironment, in contrast with the more general archetype of macro-environment. They constitute the forces impacting a company, thereby influencing its capability to serve its customers and to ensure profits. The company has to re-assess the marketplace if there is diversity in any of the forces (Aruvians Rsearch, 2011). The Airlines Deregulation Act of 1978 resulted in several years of show cadence profitability in the industry, with lowered airline fares and the entry of several new firms into the market. The financial impact on both established and new airlines was enormous (Desai, Patel & Quach, 2004, p.2). The conseq uences of deregulation on the airline industry can be understood by studying Porters Five Forces and the influence of complements to the industry. Thesis Statement The innovation of this paper is to examine the United States Airline Industry, and to determine whether it is an attractive industry, based on Porters Five Forces model. ... The United States Airline Industry has grown significantly since the end of World War II. In 1945, the leading airlines flew 3.3 billion revenue passenger miles (RPMs). By the mid-1970s, with the development of deregulation, the chief carriers of the industry flew130 billion RPMs. By 1988, following a decade of deregulation, the number of domestic revenue passenger miles had inreased ten-fold (Aruvians Rsearch, 2011). This is reiterated by Desai et al (2004) who state that in the period 1965-1978 the federal government regulated the airline industry by means of enforcing artificial wage increases and artificial price levels. Further, from 1980 to 19 90 the number of passengers traveling by air increase by approximately 72% (Desai et al, 2004, p.2). The rapid growth of the United States Airline Industry before 1990 has declined withal air travel continues to be the preferred mode of transportation for most Americans because of its cost effectiveness and time saving features. Contrasting with the significant growth of the previous decade, during the 1990-1998 period the United States airline industry go through only 36% growth. Additionally, during the post-deregulation era, labour negotiations fuelled several labour strikes. The big airlines have tried to reduce costs, scarcely have been hindered by strong oppostion from labour unions. For example, Unions have battled against interventions attempting to shift unprofitable routes to lesser cost regional jets with lower paid pilots. The large airlines have been caught in traditional fare wars that adversely impact their already poor profit margins, because of facing cut-throat competition especially from low-cost rival airlines. The domestic airline industry in

Cost allocation and activity based costing Essay

Cost allocation and action at law based existing - Essay ExampleCost allocation is a concept that refers to the determination of the expenses incurred to wish a service. Costs can be allocated as direct, indirect and incremental cost. In the production process, manufacturers should be able to determine what costs fall under direct, indirect and incremental, in order to facilitate the ascertainment of cost of production. drill based Costing is a concept that refers to the ascertainment of various activities involved in the production of goods and services. Thereafter, the crash costs are allocated to each activity and then assigned to the products and services. Traditional costing on the other hand, allocates overhead costs using predetermined rate. That is, there is no allocation of costs on activities front to the products and services. According to Vercio and Shoemaker, the most accurate method of cost allocation is Activity-Based. Unlike traditional costing method, Activity Based Costing recognizes the fact that, during a production process, not all costs are attributed to the meretriciousness of products and services produced. Therefore, Activity Based Costing determines the cost drivers associated with the customers, batches, products and administration related costs directly affiliated to the units produced. In order to ensure accuracy in cost measurements to facilitate informed decision-making during the production process, the costs that are not related to unit production should be secluded. In batch processing, the fundamental conception is to reduce the cost of production.

An investigation of public health responses to diabetes Essay

An probe of public health responses to diabetes - Essay ExampleThis results in increase amounts of pillage in the crease, make complications comm sole(prenominal) involving the sum total and kidneys. (Wikipedia, 2011) There are three important types of Diabetes. Type 1 Diabetes, or insulin-dependent diabetes, occurs when the pancreas fails to ooze out insulin, therefore the glucose taken in from food cannot be broken down. The result is a buildup of sugar in the assembly line that causes complications like kidney failure, retinopathy, heart failure, and hypertension. A patient with this condition requires artificial insulin to be injected regularly in gild to control the blood sugar levels. Type 2 Diabetes, or non-insulin dependent diabetes, is similar. In this case, the pancreas is able to secrete small amounts insulin, but the luggage compartments cells cannot receive it. The result is identical. The sugar builds up in the bloodstream, and causes the to a higher place complications. The third type is Gestational Diabetes. This occurs in pregnant women only. During pregnancy, the overworked body of the mother is unable to secrete the free insulin required, leading to increased blood sugar levels. Women with gestational diabetes are most likely to have spectacular babies. Diabetes is caused by different factors. Obesity is a big predisposing factor. In obese persons, insulin is less(prenominal) able to comfort the entry of glucose into the liver and adipose tissues. In addition, fat buildup presents a suitable environment for circulatory overload. As sugar builds up in the blood, the density and concentration gradient increases, making the blood thick and viscous. This prevents it from justly circulating around the body. And because the hands and feet are the furthest from the pump center, the heart, they receive the least amount of blood. lack of nutrients from the blood kills the tissue surrounding the area. Eventually, the hand or food necro tizes, or dies, leaving amputation as the only solution. Not surprisingly, most amputees are a result of Diabetes Mellitus. Heredity also plays a big role. If unity of your ancestors or family members had a health history of diabetes, you have more chances of acquiring it, and as you age these chances increase. In spite of all these, the principal factor is a sedentary lifestyle. When your body lacks enough exercise, the heart pumps less blood to the extremities, create tissue death. (Black, 2001) Classic signs and symptoms of Diabetes are increased thirst, increased hunger, and frequent urination. The thirst occurs when the body mistakes the concentration of sugar in the blood for lack of water, thus it triggers the thirst center in the brain, causing the person to drink more water, which in turn causes him to urinate more. The hunger occurs because the cells cannot utilize the sugar and nutrients, causing them to starve. The body interprets this as lack of food hence, the person eats more and more. Increase of blood sugar also affects the eyes. Absorption of glucose causes the lens to change shape, resulting in vision changes. The heart usually suffers the most. Because of an increased workload, the heart muscles grow, causing cardiomegaly. As this progresses, the heart, out of exhaustion and overwork, eventually gives up and stops pumping, causing heart failure, and death. Heart attacks are common in chronic high blood pressure. Kidney failure also occurs. The main job of the kidneys is to remove waste from the blood and return the cleaned blood back to the body. In diabetes, the high levels of sugar damage the nephrons, the

Discuss distributive justice and procedural justice. Explain how Essay

Discuss distributive justice and procedural justice. Explain how managers tush use these concepts - Essay moralhe employees atomic number 18 dealt in an equal manner in terms of paying employees salaries without all biasness with another(prenominal) employees, the working hours of the employees, the basis of procession, the rewards and bonuses offered to employees are all on an equal basis. No one employee is favored everywhere another employee in this type of justice (Masterson et al, 750).Procedural justice in an organization means that the managers are making decisions in the firm on grounds of fair dealing. All legal, ethical, social and other issues are considered while the manager decides upon any certain organization issue. The employees are concerned about the reasons behind any decision (Bakshi, Kumar and Rani, 150).It is important for managers to demonstrate both distributive and procedural justice in organizations so that employees cover satisfied with the organiz ation. Talented and skilled employees may leave the organization if they feel that they are being unfairly treated and also they may be unsatisfied with the organizations decision making. Hence managers can use both these concepts of distributive justice and procedural justice in ensuring that they manage their workforce successfully. well-to-do employees tend to perform according to the goals and objectives of the organization. If employees know that they would be treated fairly and they know that the decisions made by the managers are on fair grounds then the level of motivation for employees in working onerous boosts immensely. If managers are evaluating the performances of the employees on personal terms and then they are violating the exemplar regulations of the organization, and this way there is no justice prevailing in the organization. Employees may not be loyal to the firm.Managers need to design standard pay and policies of promotion and accordingly reward the employee on their performance. If a low performing employee has been given promotion then this may cause employees to be highly dissatisfied with the firm as the